Eventos

Final conference of the Musika Peripherika project: presentation of project results and its conclusions, challenges, and discoveries

Invitation only

2024.04.10 Final conference of the Musika Peripherika project

WEDNESDAY APRIL 10TH, 2:00 PM

Musika Peripherka roundtable: The Future of Copyright and Neighbouring Rights

Invitation only

WEDNESDAY APRIL 10TH, 5:00 PM

CCVF Grand Auditorium Foyer / LAB Lounge

Westway LAB Opening Session (CCVF Grand Auditorium Foyer / LAB Lounge)

THURSDAY APRIL 11TH. 10:00 AM

European Radio in the 21st Century

The important role of European public radio cannot be understated in the 21st century. For all the talk of streaming, radio continues to play an important role in both the discovery process as well as the social relevance that is found in every musical ecosystem that treasures diversity. Westway invites leading EBU-member radio personalities to reflect on the role of public radio in the 21st century and what can be done - or even what can be done better - by way of fulfilling this mission.

Speaker: Michel Attia (ORF Austria)

2024.04.11 European Radio in the 21st Century

THURSDAY APRIL 11TH, 10:30 AM

Creative Europe: Presentation on the Innovation Lab Cross-Sectoral Call, with Susana Costa Pereira (Europa Criativa)

Susana Costa Pereira, from Portugal’s Creative Europe MEDIA desk, presents the Innovation Lab call.Target audience for the session: Entities from the cultural and creative sectors, as well as universities, start-ups and technological companies interested in developing products and/or services of a technological/digital nature, which may be useful to more than one cultural sector (one of the sectors to work on will have to be the audiovisual sector)..

Speaker: Susana Costa Pereira (Europa Criativa)

2024.04.11 Creative Europe: Presentation on the Innovation Lab Cross-Sectoral Call

THURSDAY APRIL 11TH, 11:00 AM

WHY Portugal & ARTE Present: Iberian Collaboration Projects

ARTE invited WHY Portugal to Zamora, in the end of 2023, to a ground-breaking exchange on the potential of cross-border Iberian collaborations between Portugal and Spain. WHY Portugal now returns the invitation, so that ARTE comes to Guimarães to present a new Iberian collaboration project to bring together the Portuguese and Spanish music industries.

Moderator: Pedro Cepeda, Transmute

Speakers: Alvaro Blanco, Maribel Ramos, Francisco Martin (ARTE)

2024.04.11 WHY Portugal & ARTE Present: Iberian Collaboration Projects

THURSDAY APRIL 11TH , 12H00 PM

Artist Career Development: What does it really mean being a music “artist” in 2024?

Artists today have so many options to help grow their brand and become successful. It sounds easy - is it? Artists and Artist Managers discuss several aspects of this key topic, including pondering the following questions:• • What is success for you? Perhaps the most important question you need to answer!• • Time Management: the pressures of having to work a regular job whilst still finding• time for band activities• • Can you be your own manager, publisher and record label, all at once? The multiple roles it takes to manage a career and the support offered by partners• • Social media:...

Moderator: Markus Linde

Speakers: Daryl Bamonte, Nis Bogvad

2024.04.11 Artist Career Development: What does it really mean being a music “artist” in 2024?

THURSDAY APRIL 11TH, 12:00 PM

Parliament of Pop - The Silence of the Popstars

Once upon a time there have been a charity event named “Live Aid.” More than 60 highly famously artists and bands like Black Sabbath, The Beach Boys, David Bowie, Madonna, Tina Turner and Queen teamed up in favour for fundraising concerts to relief hunger in Ethiopia. 1984, one year before, Jerry Dammers, the singer of the magnificent Special A.K.A. wrote the anti-apartheid-anthem “Free Nelson Mandela”, the South-African politician, whom still have been imprisoned at that time. Not to forget initiatives like “Rock Against Racism” in 1976 or “Rock the Vote” in 1990.And now? Since Popstars turned...

Moderator: Manfred Tari

Speakers: Ruth Koleva, Ivan Milivojev, Ruud Berends

2024.04.11 Parliament of Pop - The Silence of the Popstars

THURSDAY APRIL 11TH, 3:00 PM

Algorithms: Digital Mentoring Session Why Portugal

WHY Portugal presents a mid-way report on the Algorithms project, led by Melboss in Spain, aiming to provide digital marketing tools and an AI assistant so that European artists can break into the Latam markets via digital marketing and distribution. After the first Bootcamp at Digital Music Days Lisbon and the second Bootcamp in Dublin, the panel will share the mid-way project findings in preparation of its third Bootcamp in the Fall of 2024. A must attend for all artists wanting to find out about digital marketing and the Latam markets.

Speaker: Inês Pagano (WHY Portugal)

2024.04.11 Algorithms: Digital Mentoring Session Why Portugal

THURSDAY APRIL 11TH, 4:00 PM

Westway LAB continues to foster the relationship between music and the audiovisual sector featuring a yearly panel on Music Supervision. This year’s guests are Pete Saville, from Split Music in London UK, and César Mathieu, from Royal Sync in France.

Music Supervisors’ Panel

Speakers: Pete Saville (Split Music UK); César Mathieu (Royal Sync FR)

THURSDAY APRIL 11TH, 5:00 PM

Keynote Internacional: Rob Challice

Rob Challice was invited to Westway LAB as a keynote back when the Covid-19 pandemic hit. We are honoured to finally be able to welcome Rob in person in Guimarães, to share his valuable expertise as a leading artist booking agent working internationally out of London. Rob Challice has over 45 years’ experience in the live music industry as agent, promoter and festival organizer. Rob was a co-founder of Coda Agency in 2001, the London office is now part of the Wasserman Music Group.Acts represented by Rob include Beirut, Billy Bragg, Bon Iver, Charlotte Cardin, Christopher, HAEVN, Kings of Convenience,...

Moderator: Gordon Masson

Keynote: Rob Challice

2024.04.11 Keynote Internacional: Rob Challice

FRIDAY APRIL 12TH, 10:00 AM

Digital Marketing Strategies

Clementin Diard, from Your Music Marketing, occupied various roles to gain a comprehensive understanding of the music industry's many facets. Specializing in Global Music, he has managed numerous projects across Europe and divides his time between Berlin, Paris, and London. He is the co-founder of Your Music Marketing, the first Ads Manager tailored exclusively for the music industry. He also created Filature, a boutique company focused on early-stage development of artists, songwriters, and producers in multiple markets. As a self-taught professional, Clem is driven by his passion for developing...

Speaker: Clementin Diard

FRIDAY APRIL 10TH, 10:30 AM

Creative Europe for Music: What’s in it for me?

Creative Europe is the EU programme for the cultural and creative sectors, with a focus on international collaboration. There are many opportunities for the European music sector within other funding calls of the programme, specifically the annual call European Cooperation Projects, Culture Moves Europe and Music Moves Europe/ LIVEMX. During this session, participants will get a general overview of these calls and some key tips about application process.

Speaker: Sara Machado (Europa Criativa)

2024.04.12 Creative Europe for Music: What’s in it for me?

FRIDAU APRIL 12TH, 11:00 PM

Can virtual Reality concerts be held worldwide from the perspective of copyright and artistic rights? Europe is the least prepared region in the world to face these new formats, and small to medium-sized independent artists will face greater difficulties accessing these new environments if we don’t make it accessible and affordable.StreamArt aims to explore this field and assist solutions for Europe in finding a formula to facilitate these new channels of communication and artistic expression. The project advocates for forums of discussion among guild associations, European management societies,...

StreamArt

Speaker: Bruno Munoz (Lovemonk)

FRIDAY APRIL 12TH, 12:00 PM

MMVV presents the Mercat focus on Portugal

The MMVV is a leading music showcase and conference in Catalunya, presenting a focus on Portugal in 2024. Come find out more about Mercat and join the WHY Portugal mission to Vic in the Fall season of 2024!

Speaker: Marc Lloret

2024.04.12 MMVV presents the Mercat focus on Portugal

FRIDAY APRIL 12TH, 12:00 PM

Last year, Markus Linde led the Europe in Synch Academy workshop bringing together the Portuguese audiovisual sector with labels, publishers and composers participating in the EinS project. This year, “The Missing Link” presents an open follow-up, via the Westway PRO conferences, featuring speakers Marta Ramalho, synch clearing agent, and Rodrigo Dominguez, music publisher with Peer Music. In Rodrigo’s own words: “There’s so much to be improved in this eco system, that I have no option that to accept your invitation.”

Os elos perdidos

Moderator: Markus Linde

Speakers: Rodrigo Dominguez, Marta Ramalho

FRIDAY APRIL 12TH, 3:00 PM

GDA Presents Music360 - A 360-degree perspective on the value of Music

Music360 is an initiative that delves into the significant, yet often overlooked, value that background music brings to commercial settings such as retail stores, restaurants or bars. It aims to fill a critical information gap about the usage and impact of background music. The project is focused on addressing the needs of a wide range of stakeholders: venues require insights into the benefits of music, collective management organisations (CMOs) look for precise data for fair royalty distribution, creators are interested in how their music is played, and policymakers seek information on music'...

Speaker: Bruno Gaminha (GDA)

2024.04.12 GDA Presents Music360 - A 360-degree perspective on the value of Music

FRIDAY APRIL 12TH, 3:00 PM

IMB School is the first business school dedicated exclusively to training in the music business

Our formula is endorsed by more than 90 companies in the sector and by the success of our students, 77% of whom work in the business 6 months after graduating.IMB School’s educational project aims to offer a flexible and dynamic environment in which each student can follow their own path at their own pace. For this reason, all of the training is structured with a set of modules and learning experiences so the students can find their own training pathway. All IMB School students have an immensely strong connection to music. Perhaps they begin their training having not yet decided to put it at the...

Speaker: Ekaterina Bazhanova

2024.04.12 IMB School is the first business school dedicated exclusively to training in the music business

FRIDAY APRIL 12TH, 4:00 PM

BELEM - Presenting the Open Call Results and Approved Projects

The BELEM project - Boosting European Lyrics and Entrepreneurial Monetization - The large-scale Creative Europe cooperation project BELEM enters its third year with two new open-calls for cascading grants for Co-Creation and Co-Production. Come find out how the project works on the valuation and monetisation of online lyrics, lyric translations and co-creation and co-production grants that are most useful for European languages, songwriters, and music publishers.

Speakers: Ana Rita Feijão (AMAEI); Dario Drastata (RUNDA)

2024.04.12 BELEM - Presenting the Open Call Results and Approved Projects

SATURDAY ABRIL 13TH, 10:00 AM

SATURDAY APRIL 13TH, 11:00 AM

AMAEI Networking Session

WHY Portugal Speed Meetings feat. International programmers / bookers

SATURDAY APRIL 13TH, 12:00 PM